Be Kind* to the buyer from the kit supplier

 

 

cleanse, purify, clear, unclouded, uncontaminated, fair, wipe

atomic, nucleus, core, center, membrane, division

protect, preserve, defend, alleviate, assist, serve, support, guard, oppose, maintain

 equip, ready-made, efficient, accessible, tool, portable

airline, aviate, airway, cruise, sail, transport, channel, convey

Slogans:

Steer clear of radioactive fear.

Purify the international travel experience.

Convey unclouded air transport- cleanse the deck.

Keep calm at the travel face of a nuclear emergency.

Decontaminating commercial airfare one Nuclear Survival Kit at a time.

Preserve safety on board utilizing the Emergency RadDecon Kit.

 Wipe nuclear radiation from the core with a clean mass effect system.

    

Nuclear Survival Kit

--Assignment 3:

Creating an persuasive ad in order to promote the vending of the Nuclear Survival Kit on behalf of Radiation Decontamination Solutions, LLC. The campaign intends to target major American transportation companies such as U.S. Airways, AmTrak, and American Cruise Lines who generally cater to a middle-class public. The terms are that with ever-present radiation in the atmosphere, it is unforeseeable to predict nuclear danger until a tragedy has unleashed it. The nuclear survival kit will promote its benefit of reducing harmful radioactive presence in passengers, and travel amenities to a safer number.  Acknowledgment of harmful possibility can be taken into reliable account to stock vessels accessibility, as they would with an emergency kit. 

*Will also push an eco-friendly spin on the water-based product.

Publishing magazine size: Travel 11"x14"


Sources: 

• Raddecon.com

• http://organicsurvivalist.posterous.com/?page=2

RDS competition:

NATS         Biological Defense, LLC.           Dirty Bomb emergency kit          ebay

word list:

Transport            Aware              Nuclear               Decontaminate             Irradiate

Save                Prevent            Hazard                 Solution                  Rehabilitation

slogans:

• Radioactive Prevention on Travel site

• Keep calm and carry on from Hazard

• Lower radioactive travel emissions

• Nuclear spill solutions

• Radioactive transport solutions will save your life 

....will continue to brainstorm! 

   

Final Freak Show post

Add caption

revising my Alexey Brodovitch style Ad poster

image captured from camera phone..

 

 The changes I made in order to assemble a completely different look from my original poster design was to base the images on a blank canvas background and build upward. The difference I incorporate is using color imagery rather than Alexey's classic black and white because I feel its more appealing of the attraction. I intended to maintain hierarchical balance by keeping the Freak Show as the most important feature followed by my catch phrase.

Freak Show~ Concept Outline in Aspiration

 --Assignment 3--

Inspirational Designer : Alexey Brodovitch

  

Modular Grid:

      

Target Market: Tourist, age children - adults 

Concept: The Brighter side of the Freak Show

Slogan: "Indulge in Creepy Delights"

Rough Draft work:

 

Poster Revision: